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Data Mining Now! PDF Print E-mail
Written by RD   
Monday, 30 June 2008

ImageThe role of DBAs are growing in both directions. What I mean by both direction is that it gets diversified at the same time it requires more specialization in some of the critical areas like security, Backup and Recovery and Tuning. These are some of the areas the IT Managers look for in DBAs.

Data mining is another diversified area in which companies are spending their extra dollars into to massage the data to help companies’ growth for almost all departments, most importantly marketing, finance, and customer relationship departments. That makes the IT Managers/DBAs have to get their knowledge on Data Mining polished to the needs of the current trend.

Recently I came across an interesting article on “Intro to Data Mining” by Kurt Thearling, PhD., who works as Vice President of Strategic Technology at Capital One, where he leads the company's advanced technology group and blogs on “Data Mining”. You can visit his blog here.  [ BTW, Capital One uses PeopleSoft ].

According to IDC in his article Kurt mentions that  the DM Market has grown three fold from $540M in 2002 to $1.3B in 2005. I am sure it might have crossed $2B by now. It is a growing area where it is required for DM experts. The article is a good read as it explains about what is DM and compares the analytical tools in the market.

For PeopleSoft customers, Oracle [earlier PeopleSoft Inc.], provide EPM. EPM covers mostly budget needs [both HR and Finance]. EPM integrates with SAP and other ERP and third party applications with IB and web services but the scope of the application is limited.  The disadvantages and advantages of choosing EPM is that it comes with its own licensing cost besides the HCM, Finance or CRM license.  But the EPM provides with the prepackaged metrics and bench-marks and data models. If a small to medium sized company has the need for Mining especially with its own data for operational performance or KPI or budgetting purpose  and do not want to invest on any ETL or reporting resources then PeopleSoft EPM would be an ideal solution.

 Would write more on EPM in future. Happy Summer Days.


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Comments (2)
RSS comments
1. 08-22-2008 14:33
 
Has anyone used the Oracle's Warehouse Builder tool for building the data warehouse or data mart? 
 
Sharing any experience would be appreciated.
Guest
 
Senthil
2. 09-17-2008 08:21
 
I haven't tried it yet. I had a chance once with one of my clients. I recommended OWB for their BI solutions. 
 
The client rejected as it was too expensive.
Registered
 
RD

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